Featured Study

Research Findings – issued on 14th of January 2009 (to be continued during February – July 2009):

  · Romanians are highly exposed to mass media information about the crisis: 63% declared they watched either occasionally, or constantly information about the crisis and only 4% did not hear about a financial crisis. Bucharest residents and higher educated people pay more attention to crisis related news than the other categories investigated.

  · Our survey confirms a strong pessimism during this period: more than half of the respondents (53%) are slightly more concerned about their current personal financial situation compared to six months ago.

Direct Relation

  · There is however a lot of uncertainty about what it might happen. Romanians show high concerns for: income decrease, making debts and not being able to pay them, not being able to maintain the same life style (34%).

Data collected through Financial CrisisMeter survey.

Financial CrisisMeter survey:

The evaluated indicators are:

· Romanian Financial Industry Overview
(level of trust in the financial industry, perception on the current financial stability of the companies, track financial products usage, product buying intentions)

· Personal Money Management and Potential Concerns
(budget reduction, concerns about the personal financial situation, money management perceptions during current economical situation)

Monthly Monitoring

Reporting on a monthly basis – 4 reports, with the possibility to continue the tracking depending on result trends and subscribers needs

14th of January 2009
27th of February 2009
30th of April 2009
31st of July 2009

Sample size:

· 18 years old target: wave 1 (1113 respondents) - maximum
sampling error ± 2.9% Mercury Research