Mercury Research

Healthcare Research

Since our first healthcare studies in 1996, our team has gained extensive expertise in surveys conducted on specialists, patients with chronic diseases, pharmacists and representatives of health authorities and patient associations

Therapeutic Areas Researched
  AHT · asthma · Central nervous system · CHF · Chronic venous insufficiency · Diabetes · Dermatology · Gynecology · Hypercholesterolaemia · Endocrinology · Erectile dysfunction · Infectious disease/HIV · Oncology · Ophthalmic agents · Respiratory · Rheumatology · Urological diseases
Targets investigated
 · Patients
 · GPs
 · Specialists
 · Pharmacists
Solutions
 · DecisionMap <U&A segmentation studies>
 · PatientWatch <patients research>
 · GPWatch <general practitioners omnibus>
 · Diagnosis Rates
 .Medical Representatives Evaluation
 · Mystery Shopping
 · PriceSpan <price sensitivity studies>
 · Conjoint Analysis
 · PackDrive <package testing>
 · ExploreFit <concept testing>
 · ImproveFit <new product optimisation studies>
 . CopyTesting
 .Detailed Aid Testing
 . add+impact® <communication testing>
 . AdComTrack <advertising and communication tracking>
Mercury Research