Mercury GPWatch is a new healthcare survey launched by Mercury Research
GpWatch gives our clients the opportunity to access the general practitioners benefiting from cost sharing with other participants.
- Conducted quarterly during the whole year;
- Sample: 100 GPs, representative sample for cities with over 100,000 inhabitants;
- The interviews are conducted by phone using our CATI facility.
GpWatch is ideal for:
- measuring product awareness and prescription rates;
- establishing market characteristics before launch;
- advertising awareness and tracking.
Deliverables:
- Tables on splits: region, number of patients, years in practice, gender;
- Detailed report, comparative analysis in case the same questionnaire is used in several waves.
Time schedule:
| Closing Date for Questions | Fieldwork | Results | |
| October 2004 | 8th October | 15th - 21st October | 3rd November |
| February 2005 | 15th February | 18th - 25th February | 11th March |
| April 2005 | 4th April | 11th - 15th April | 29th April |
| July 2005 | 4th July | 11th - 15th July | 29th Jul |
