- Omnibus Research
- Quantitative Research
- Qualitative Research - Ethnographic Research
- Data Processing
- Statistical Analysis & Modelling
Online Research
Mercury Research Online Panel- Largest online panel available for Romania
- Continuously growing panel
- Panel compliant with ESOMAR’s market research code
- Panel used exclusively for market research studies
- Average response rate around 35%
- All panelists recruited via a double opt-in e-mail process
- Regular incoherence checks on registration vs. on-going profile data
- Security measures in place to detect duplication at the time of registration.
- Hard bounce e-mails and duplicate checks run every day
- Duplicates checked during and after registration process
- Panelists who give inconsistent responses are removed from the database
- All sample extraction is randomized
- Unresponsive panelists are purged on a monthly basis
- Panelists regularly encouraged to update their profiles
- Number of surveys in any given period a panelists can participate to is configurable based on client needs
- Respondent satisfaction measured at the end of each survey
- Sample Only Services
- Questionnaire Programming Services
- Data Processing and Tabulations
For conducting online research projects we use Sawtooth software
