|
PatientWatch offers fast and cost effective access
to patients and specially with regard to the OTC market.
| · |
Conducted monthly
during the whole year; |
| · |
Sample: 1,200 patients,
nationally representative sample (800 urban/ 400
rural); |
| · |
The
interviews are conducted face-to-face. |
PatientWatch is ideal for:
| · |
measuring awareness
for OTC products; |
| · |
usage of OTC products; |
| · |
advertising
recall and tracking; |
| · |
profiling
the patients. |
Deliverables:
| · |
Tables on splits:
region, gender, age, residential area, health aspects; |
| · |
Detailed report,
comparative analysis in case the same questionnaire
is used in several waves. |
Time schedule 2010:
| |
Closing
Date for Questions |
Fieldwork |
Results |
| July 2010 |
5th July |
18th - 31st July |
31st August |
| August 2010 |
4th August |
18th - 31st August |
30th September |
| September 2010 |
3rd September |
17th - 30th September |
29th October |
| October 2010 |
1st October |
18th - 31st October |
30th November |
|
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