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Our media research offering includes global media research
tools such as TGI and ad-hoc media measurements
for media such as TV, Print, Outdoor, Radio.
TGI Romania is an electronic media research tool which
allows access to an extensive database of consumer data
regarding: media usage (Print, TV, Radio, Outdoor, Cinema)
and also product and brand usage. 10,000 interviews
are conducted annually collecting information on more
than 200 product categories and 2000 brands, media consumption,
and psychographics.
TGI Romania is part of TGI global ()
and benefits from experience of over 30 years since
the first TGI was set-up and experience of 40 other
partner countries where it currently operates.
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