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Data Analysis & Statistics

 

The Data Analysis team has significant experience in handling large, complex databases and performing a range of statistical analysis as follows:
· Methods of Regression (explanation and prediction)
· Factor Analysis (dimensions reduction)
· Cluster Analysis (grouping by multiple characteristics)
· Conjoint Analysis (preferences' modeling)
· Correspondence Analysis & Multidimensional Scaling
· Discriminant Analysis
· Perceptual Maps

The data processing and the statistical analysis are carried out by using specialised software such as SPSS, MS Office (Access).

Sampling Methods
The sampling methods used are as follows: stratification by region and by location size, random selection of cities and starting points within a city or a village according to a strict rule. Households to be surveyed are chosen according to the random route method (using KISH method or left-right method).

Data Cleaning Process
The data cleaning process is a key step in our quality assurance procedures. Data is inputted based on computerized forms with electronic validations which eliminate logical errors. All data inputted is randomly checked in a percentage of 10%. Each data input operator is checked on every project to identify any possible errors in the input.